2010 Trends in electronic commerce: a 360 products
Adobe Systems has released an interesting study of Scene7 customers world whole. If you are not familiar with Scene7, it is a great platform offered by Adobe to help companies create and manage rich media content their e-commerce websites. Target large clients such as Sears and Macy’s of their entry price is steep with an annual charge of about thirty thousand dollars for publishing and managing online catalogs rich media.
Data were collected from November 9, 2009 to January 15, 2010. Covers a variety of industries across the major markets: North America, Asia-Pacific, Western / Eastern Europe, Middle East, Africa and Latin America. This is a 60-page document that goes into detail to assess how companies plan to adopt the latest developments in digital media in 2010 with a general focus on Interactive Rich Media, Social Media, mobile features and customization. Total 546 companies have provided their comments.
Here’s what we found most interesting:
- Adoption 360 views product is still very low. Only 7% of all players have set up this feature to date. Although, not surprisingly, its growth anticipated adoption 2010 is the highest in the 21 characteristics assessed rich media. 22% of all stakeholders to implement the Plan 360 images of products in 2010. This is an increase of 200%! Combined with 3-D display that shows the second highest rate of adoption of more and more (9% vs. 23% adopted planned) visits and products (13% vs. 23% adopted planed), it is undoubtedly an impressive development. Well established features such Quick Looks that views / refinancing and other images showed marginal growth of adoption with 20% vs. 21% planned and adopted 17% vs. 18% adopted under respectively.
- Visits of the product (spin combinations tours, zoom images, videos or animations with the copy) is ranked in the effectiveness of all the characteristics noted rich media.
- Answering an additional 27% said that 360 spin ability is a more effective product function drive sales conversion compare similar survey in 2009.
- 70% of respondents in North America have less than 10 million dollars in annual sales in quarter of all stakeholders is interactive / advertising agencies.
It is great to see companies embracing media rich, interactive, and while electronic commerce is still in its infancy (Forrester research indicates that only 8% of all sales will be online in 2014), the trend is clear.
Discover professional grade samples of 360 terms of products and product photo at 360 degrees to WebRotate360.com.
Find a complete copy of the survey here
About the Author
WebRotate 360 are specialists in product imaging, product modeling and custom web development for Internet retailers, E-commerce providers, manufacturers, and marketing agencies.
Detroit Diesel DD15 Testimonials
|
|
10 Secrets Of Mobile Marketing Every Small Business Owner Should Know To Reach More Customers $19.95 Mobile Marketing can easily bring you customers and traffic that you never even dreamed of.Including:- What you need to know about mobile marketing that your competitors don’t know…- Coupons, surveys, contests, textimonials.. Now, you’re talking…- Grab customers and drive traffic with click to call, click to video, click to cash…- Connecting with your market will bring you new business…- M… |
|
|
Perpetuum Mobile $9.99 European edition of 2004 album features 12 tracks, plus includes a bonus PAL DVD (audio only) in 5.1 & PCM stereo with 4 tracks, ‘Grundstuck’, ‘Ein Seltener Vogel’, ‘Ozean Und Brandung’, & ‘Paradiesseits’. Gatefold digipak. Mute…. |
|
|
Avair AMA-100 Emergency Medical Alert Dialer with Wireless Help Panic Transmitter $99.99 Just press once for help and the Avair AMA-100 with wireless panic transmitter can help save your life or the life of someone you love. This affordable emergency medical alert dialer connects to your home telephone and calls up to 9 phone numbers at the push of a button. Once activated the AMA-100 will dial your pre-programmed phone numbers and send your customized pre-recorded emergency voice me… |
|
|
Environmental Air Sponge, 8-Ounce $2.29 8 OZ, Environmental Air Sponge Odor Absorber, The Safe and Reliable Solution To Any Type Of Air Borne Odor Problem, From Air and Carpet Dust, Pet and Skunk Odors, To Paint, Solvent, Cooking, Tobacco, Mildew and Humidity Odors, Etc, Approximate Usage Is Up To 6 Weeks In An Area Of 300 SQFT Per 1/2 LB Of Air Sponge…. |
|
|
Tooluxe 40279L 130-LED Rechargeable Cordless Work Light with Stand $49.95 Illuminate your work area with this rechargeable cordless LED work light. The work light features 130 LED lights. LED lights generate high light output with low energy consumption and minimal heat, and last for 100,000 hours. Long lasting 2000 mAh, 7.2 V lithium battery provides up to 3.5 hours continuous use on a single charge. Both 110V AC charger and 12V DC car charger are included. This work l… |
|
|
The Mobile Marketing Handbook (Paperback) $19.27 Focusing on the continuing integration of mobile marketing into the daily lives of consumers—locally, nationally, and globally—this updated second edition reflects the most current trends in mobile marketin… |
|
|
The Mobile Marketing Revolution (Hardcover) $18.21 One-to-One is transforming our world?here` s how you can join the RevolutionWhat would your organization do with a technology that lets you crowdsource instantly and effortlessly and reach people who WANT to hear from you wherever they… |
|
|
Thumbonomics (Paperback) $17.32 Description not available. |
|
|
Game Design Essentials (Paperback) $23.33 An easy-to-follow primer on the fundamentals of digital game designThe quickly evolving mobile market is spurring digital game creation into the stratosphere, with revenue from games exceeding that of the film industry. With this guide to the… |
|
|
Mobilize (Hardcover) $16.14 Mobile marketing is finally entering the forefront of the marketing realm as megabrands roll out million-dollar budgets and small businesses have turned to the medium for its affordability, measurability, and repeatable successes in producing sales and… |
